Make use of the description meta tag

It's like riffing to your favorite jam on the radio and creating your own silly songs. Header tags are not as critically important for your site rankings as they used to be, but these tags still serve an important function, for your users and for SEO. You should definitely be …

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Quality over quantity when it comes to plugins

This makes it confusing for Google's index and could be an indication of a deceptive practice. Links on your page maybe internal-pointing to other pages on your site-or external-leading to content on other sites. In either of these cases, the better your anchor text is, the easier it is for …

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Make sure you include scraping when organising your SEO strategy

This creates backlinks for their site, which are an important external element in building reputation and SEO. These are problems that develop despite having a solid direction for your campaign. Getting a backlink from an authoritative website will benefit you much more than a link from a lower-quality site. My …

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Expand your static pages as necessary

Google's featured snippets, also known as "position zero" on the SERP, can be a great opportunity to get one over your competitors in search results. A strong integrated marketing communications (IMC) foundation combines an analysis of the firm's image and brands with assessments of consumer and business buyer behaviors. Nothing …

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Does your site sabotage your content?

SEO normally has a very good ROI so by not using SEO, you're missing out. Just think, how many times have you used Google in the past week? Every time somebody searches the service you offer is a potential customer and you're missing out on that opportunity if you're not …

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Don't forget forums

A simple seo rule - use keywords in the text of page links that refer to other pages on your site and to any external Internet resources. Keywords in such links can slightly enhance page rank. Designing your website with mobile users in mind will give you the best chance at …

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The steps needed for putting keyword stuffing into action

Guest Blogging simply means writing an article for another site. By doing this, not only will you be directing that site's audience straight to your content, but you will also be generating an incredibly useful backlink. This is also a great way to increase your site's reach and expand your …

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